--- title: 'SF Anytime taps Vionlabs Discovery Engine to stay ahead of the field' url: 'https://press.sfstudios.se/post/sf-anytime-taps-vionlabs-discovery-engine-to-stay-ahead-of-the-f' author: 'SF Studios Sverige | Pressrum' published: '2019-04-02T15:48:00+00:00' updated: '2020-09-03T20:51:57+00:00' description: "SF\_Anytime, the award-winning TVOD Service recently named “Best streaming rental service in the Nordics”,\_has signed a long term contract with Vionlabs to leverage Vionlabs Discovery engine throughout all parts of their customer experience.\_The deployment has been live and in testing for the last 6 months, and with this contract in place, joint efforts will increase.\_\r\n\_" image: 'https://frontend-assets.clipsource.com/55632e3772c0d/sfs-574bf4a782c96/2019/04/02/5ca367330d288_thumbnail.png' category: 'Press releases' language: en --- # SF Anytime taps Vionlabs Discovery Engine to stay ahead of the field ![](https://frontend-assets.clipsource.com/55632e3772c0d/sfs-574bf4a782c96/2019/04/02/5ca367330d288_thumbnail.png) SF Anytime, the award-winning TVOD Service recently named “Best streaming rental service in the Nordics”, has signed a long term contract with Vionlabs to leverage Vionlabs Discovery engine throughout all parts of their customer experience. The deployment has been live and in testing for the last 6 months, and with this contract in place, joint efforts will increase. Sanna Nilsson, Product lead SF Anytime, commented: *SF Anytime has* *experienced a lot of changes in the last year in order to increase focus on measurability and data-driven decisions. With the addition of Vionlabs Content Discovery and Fingerprint technology we now have the tools and unique insights needed to create the truly personalized and content-driven experience that our customers expect today.* Marcus Bergström, CEO of Vionlabs, adds; *SF Anytime represents a perfect client for us with a great cultural and strategic fit. Their high ambitions in customer experience, focus on data-driven decisions and their strong position in the Nordic market makes this collaboration a great addition of a valuable partner.* **About SF Anytime** SF Anytime, founded in 2002, is the leading Video on Demand service in the Nordic and Baltic region. SF Anytime’s service is available both through leading partnerships with TV operators and OTT partners (B2B) and direct to consumers (B2C) offering everything from the latest Hollywood blockbusters to arthouse films and TV series. SF Anytime is a part of SF Studios, a leading Nordic film studio and the core business includes production as well as distribution of feature films and TV series, and finally, digital services - SF Anytime and SF Kids Play. SF Studios has its head office in Stockholm, Sweden and subsidiaries in Oslo, Copenhagen, Helsinki and London. **About Vionlabs** Vionlabs is a Stockholm based Media Tech company with a unique approach to applying AI and machine learning to understand the emotional context of content and utilize that unique data to create more accurate discovery. Vionlabs fingerprint technology helps its customer move beyond the outdated industry practices around metadata to create a truly personalized video-experience. Their cloud-based solutions are already deployed in multiple operator systems serving millions of users across Europe For further information contact Patrick Danckwardt, CCO +46729393410